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Member

Katelin Farrell

Senior Account Manager at BLACE

Member Portrait

Katelin is the Senior Account Manager at BLACE an online marketplace featuring unique event venues and historic landmarks in NYC and LA. She partners with the city’s top landlords to provide her clients with access to some of the most premier VIP event and production spaces. Her inventory of luxury commercial and residential real estate venues ranges from stunning rooftops to transformative large white box spaces. Notable clients include Condé Nast, EA Sports, TikTok, Essence, Target and more.

Katelin has over 15 years of experience curating high-visibility events in NYC and LA and producing award winning art installation and designs for the fashion industry. She has planned, designed, and coordinated high profile fashion shows, brand activations, weddings, and corporate gatherings. Her experience includes coordinating fashion shows for NYFW and producing photo shoots for designers Tommy Hilfiger, FENDI, Nanushka, Nicole Miller and more.

Prior to BLACE as a Visual Director, Katelin has had the opportunity to use her creativity to develop the visual direction and global merchandising strategies for major lifestyle retail brands. Through her visual marketing campaigns, brands have not only increased their sales, but have also gained social media exposure, received industry recognition, and experienced higher customer retention rates. Her window designs have won countless awards including Manhattan’s Best Holiday Window Display and have been published in the book The Art of Anthropologie.

Living abroad at a young age, Katelin developed an interest in travel, art, architecture, and fashion. She graduated Summa Cum Laude from Northeastern University where she holds a BA in Design and currently resides in Manhattan.