Business development, networking, and “connecting the dots” are often used to describe how professionals build relationships in pursuit of opportunity. At the NY Alliance, these ideas come together in a powerful and deliberate practice known as Business in Progress, or BIP—a cornerstone of the Alliance and a defining driver of its success.
Moving Business Forward
BIP is where members actively help one another move real business forward. At every Alliance meeting, dedicated time is set aside for members to present specific, actionable request, whether advancing a relationship, navigating a deal, responding to an RFP, or gaining insight into a particular market or opportunity. These requests can range from an introduction to a key decision-maker, to strategic guidance, to drawing on past experience where judgment and perspective truly matter.

Our Collective Strength
What distinguishes BIP is not simply the exchange of contacts, but the depth of engagement behind each interaction. Members listen closely, think creatively, and leverage their relationships with purpose. The collective strength of the Alliance is brought to bear on each ask, transforming individual challenges into shared opportunities.
Tangible Outcomes
The stories featured below illustrate what happens when trust, collaboration, and generosity are put into action. They reflect the culture of the NY Alliance—where meaningful connections lead to tangible outcomes, and where business is not just discussed, but actively in progress.
$65 Million = Revenue Generated By and For Members in 2025
Arista : Scott Berger
A relationship first established through the NY Alliance nearly 15 years ago led Joey Lee of Alliance Building Services to recommend Scott Berger and Arista for a new hospitality client, resulting in an initial HVAC service engagement with strong potential for ongoing work. The story highlights how trusted connections formed within the Alliance continue to create opportunities long after the original introduction. Read more…
CargoTrans : Nunzio De Filippis
A single Alliance introduction connected Nunzio De Filippis with a Wall Street Journal reporter, leading to national coverage and immediate visibility for CargoTrans. The resulting media exposure sparked referrals, speaking opportunities, and new business—showcasing how the power of the room amplifies both credibility and growth. Read more…
Distinctive Office Interiors : Rich Colucci
An Alliance introduction transformed a single connection into a long-term partnership. Within a month, Rich Colucci secured a project with AM Trust Real Estate, and the relationship has since generated over $1 million in ongoing work—showcasing the credibility and impact the Alliance brings. Read more…
Douglas Elliman : Deepti Mittal
When a critical regulatory question threatened to stall a deal, an Alliance connection delivered clarity and confidence. A timely introduction resolved the issue in weeks, allowing the transaction to move forward, generating $40,000 in revenue and multiple new referrals—proof of the power of the room. Read more…
ePromos : Jeff Pinksy
A strategic Alliance introduction gave ePromos the insight and credibility needed to strengthen a $2 million proposal with Link Logistics. Within two months, the connection helped elevate the pitch and improve their chances of winning, illustrating how Alliance relationships can create real business advantage. Read more…
Ettinger Engineering : Eric Ettinger
Ettinger Engineering provides structural and civil engineering services to building owners, making direct owner relationships essential to its fee-based, recurring business. Through a trusted introduction from NY Alliance members Frank and Greg Fortino of Metropolis, the connection quickly led to a successful engagement and ongoing repeat work, demonstrating the power of complementary relationships within the Alliance. Read more…
Liebhaber Company : Roger Marquis
A NY Alliance connection led to a direct introduction to Pembrooke & Ives’ business development leadership, resulting in multiple meetings, a project tour, and additional warm introductions, including one to another esteemed architecture firm, Ferguson & Shamamian. The relationship quickly expanded beyond the initial introduction, demonstrating the Alliance’s ability to create meaningful, opportunity-driven connections. Read more…
Mercury : Jonathan Greenspun
Before he was even officially a member, an Alliance connection opened a door that had been firmly closed. A proactive introduction from a fellow member led to a hard-to-reach decision-maker—and ultimately to a $25,000 piece of new business—showcasing the generosity and power of the Alliance network. Read more…
Metropolis : Frank Fortino
A highly complex zoning and compliance matter became a multi-year Alliance collaboration with a decisive outcome. Through coordinated expertise and trust among members, the team secured a major legal victory for the client and generated nearly $400,000 in fees, showcasing the power of the room at its highest level. Read more…
Metropolis : Greg Fortino
A single Alliance introduction helped position Metropolis as a trusted compliance and zoning partner within Compass Brokerage. What began with one call led to immediate projects and a growing stream of opportunities, illustrating how the right relationship can unlock long-term value. Read more…
MKDA : Michael Kleinberg
A single Alliance introduction connected MKDA with MJHS Health Systems, leading to a workplace strategy engagement and a 100,000-square-foot lease at 55 Water Street. This story shows how Alliance relationships can open doors to significant and lasting business opportunities. Read more…
Pareto : Mackenzie Ehrling
A simple member-to-member introduction quickly turned into a successful placement. Within weeks, an Alliance connection led to a new hire and a $17,000 fee—underscoring how the power of the room creates real results for both companies and individuals. Read more…
Parity : Rob Post
After more than two years of unsuccessful outreach, Rob Post of Parity secured access to 207 East 57th Street when NY Alliance member Deepti Mittal, serving on the condo board, advocated for Parity to present its HVAC optimization solution. Her involvement led to a five-year contract valued at approximately $192,600, underscoring the power of trusted relationships within the Alliance to unlock otherwise inaccessible opportunities. Read more…
Premier Perk : Mitch Wergiles
A casual question during a meeting turned into a powerful Alliance connection. One timely introduction led to a $200,000 annual contract and ongoing relationships—demonstrating how even the smallest moments can create meaningful business through the NY Alliance. Read more…
Richard L. Hoffman & Associates : Rick Hoffman
A timely Alliance introduction helped member Evan Friedman secure a multimillion-dollar, multi-year contract with a prominent law firm. This story demonstrates how BIP connections turn trusted recommendations into substantial, long-term business opportunities. Read more…
Summit Facility Solutions : Rocco Bove and Kristen McDermott
A previously closed door reopened when an Alliance connection changed the conversation. Through a trusted introduction from a fellow member, Summit Facility Solutions went from an unsuccessful bidder to winning a $250,000 contract—demonstrating how the power of the room turns relationships into results. Read more…
Superior Office Solutions : Tim Glover
A single introduction by a NY Alliance member led to an immediate national rollout with approximately 20 locations after one trusted referral email sealed the client’s confidence. The relationship generated an initial $120,000 hardware contract, ongoing annual service, and recurring upgrade work. Read more…
Superior Office Solutions : Eric Wolf
With the help of member Bob Scherzer, Eric Wolf was introduced to key decision maker Sherline Ayuso at One Step Up, leading to an in-person meeting and a tailored proposal. Within three months, the connection resulted in a closed copier deal generating approximately $565,000, demonstrating the power of trusted introductions to drive meaningful business results. Read more…
Tannenbaum Helpern : Joel Hirschtritt and Adam Felsenstein
A guest introduction at an Alliance meeting sparked a relationship that grew into a cornerstone client. Through shared connections and timely follow-up, a simple lunch meeting evolved into a long-term engagement generating over $100,000 annually, illustrating how Alliance relationships turn introductions into enduring business. Read more…